Music Videos

A music video or song video is a short film integrating a song and imagery, produced for promotional or artistic purposes. Now a days music videos are produced and used as a marketing tool to promote sales of music recordings.

Although the origins of music video predate the musical shorts that first appeared in the 1920s, they regained prominence in the 1980s when the MTV (originally “Music Television”) channel based its design on the medium. Prior to the 1980s, these types of videos were described by various terms, including “illustrated song,” “filmed insertion,” “promotional (promotional) film,” “promo clip,” “promo video,” “song video,” “song.” Or “Film Clip.”